How We Launched a Brand New Product on Amazon, Take The #1 Best-seller Spot, and Hit Over £200, 000 Monthly Revenue In Less Than 4 Months?
FROM A STRUGGLING AMAZON SELLER INTO ONE OF THE TOP-PERFORMING BED SELLERS ON AMAZON
The Introduction: Back in October 2023, we worked with a client, generally aiming to pump up traffic, sales, and brand awareness. We did this by launching a brand-new product. Little did we know that we are bound for great success.
The Action: After working closely with the client, knowing their brand deeper including their vision and current needs, we proceeded to the following comprehensive actions:
- We conducted a thorough competitor research to test the waters and see how best we can push through.
- We introduced high-quality images and premium quality contents to optimise the client’s listings.
- We implemented an SEO strategy, focusing on a mix of short and long-tail keywords. This way we were able to reach for hot-searched keywords and still gain some attention from more specific searches, boosting both traffic and conversions.
- Created, launched, and managed PPC to ensure healthy Return-On-Advertising-Spend.
- Executed innovative pricing strategies.
The Results
In just four months, our once-struggling Amazon bed seller skyrocketed to best-seller status in their niche, pulling in £200,000 in monthly revenue with an impressive ROAS of 8.
This dramatic improvement in revenue was a result of strategies tailored to the client's needs.
The result?
Not only did the business become a top choice in its category, but its revenue growth exceeded the expectations we had, setting the stage for long-term success.